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Episode 14
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Episode 13 is part 2 of our conversation with Christine Langdon, Cheif of Good at The Good Registry (Episode 10).
Christine Langdon is an impact communication consultant as well as co-founding The Good Registry, an online platform that is revolutionising giving - for simplicity, social good, and zero waste through gift cards and/or gift registries to support any of the 65 NZ charities on the platform.
Part two of our conversation is a deep dive into effective impact communications. The conversation unpacks;
How to build an impact communications strategy
How important storytelling is when communicating impact
Why it's important to communicate impact well
What authenticity means to Christine and how it compares to greenwashing
Why consistency makes a difference
Technology and apps that can support marketing creation
Grab a notebook and take notes while listening to this chat with Christine! It's a goodie.
To learn more and support The Good Registry check out their website and purchase a gift card or set up a registry!
https://thegoodregistry.com/
* A big thanks to the sponsor of this episode, GoGenerosity. GoGenerosity is a platform that allows people to pay-it-forward at their favourite local businesses, so they can turn their generosity into tangible products and services for people in need.
They are supporting Powered by Impact in raising the profile of social impact!
Check out their impact and find out how you can be involved here - https://www.gogenerosity.com/